Grocery Delivery Apps See Record Growth amid Pandemic Sheltering

Grocery Delivery Apps See Record Growth amid Pandemic Sheltering

March 19, 2020

Americans are turning to grocery apps and digital payments for their weekly food supplies amid the coronavirus outbreak. However, restaurant food delivery apps are taking a hit as fewer Americans are opting for delivery of prepared, takeout food.

According to research from Apptopia, Instacart, Walmart Grocery and Shipt have seen respectively 218, 160, and 124 percent increases in average daily downloads compared to the previous month. Each clocked record days in March. Target also reported a 98 percent increase in average daily downloads in March.

“This makes sense as shoppers want to come into contact with less people but still need to accumulate supplies and groceries to hunker down during a period of intense social distancing,” said Adam Blacker, vice president of insights with Apptopia.

Food delivery apps, on the other hand, have witnessed a downturn in activity. Daily downloads of delivery apps including DoorDash, Uber Eats, Grubhub and Postmates declined from about 240,000 as of Feb. 15 to about 190,000 on Sunday, according to Apptopia. 

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Joan Goodchild

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